Reach out to new generations

We are the NewGen Company that helps brands engaging new generations and monetizing Creators' communities.

We created for

Since 2018 in the heart of the Creator Economy

+35K Managed Creator

+300K Created contents

+500M Impressions

NewGen oriented services

We create media formats and we involve Creator communities to connect brands to NewGen.

Influencer Marketing

With over 35K Creators available, we will find the ones that will make you fly. Are you ready to engage with new generations?

Content Solution

POV: you want to create short videos, but don't know how. Do not worry, we are your TikTok partner-in-crime.

Research & Analysis

Each insight and data is not random: numbers are a serious matter! Do you want a report?

Case studies

Here are those who've already taken our dose to reach out to NewGens.

Virgin Active

The objective of the campaign was to empower the brand awareness of the client among the new generations, planning contents for their TikTok channel with the help of our Creators.

2M

Views

127K

Interaction

Idealista

The TikTok campaign has engaged the new generations with a mix of music, coreographies and colors. Partecipating to the challange #ilfuturoèverde, activated Creators have increased the brand's awareness.

2.7M

Views

77K

Interaction

Wish

In different collabs, activated Talents showed the great variety of Wish's products, telling about the user experience within the App and informing about the new purchase options and products' shipping.

6.4M

Views

602K

Interaction

Observatory

Our lens on the new generations.

ObservatoryZed is the first Observatory on Gen Z. We stay close to new generations to observe and understand their taste, behaviours and languages.

We are recognized by

Our partners

Blog

Do not miss out on news from the world of new generations!

Much more on our blog!

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VAT Number: IT05538860874

Registered Capital: 615,611.96€